Linda Raftree
ICTworks Interview with Linda Raftree: Her views on ICT4D and Sustainability
Linda Raftree is the Social Media and New Technology Advisor for the Plan West Africa Regional Office and also the ICT4D Technical Advisor for Plan USA. I caught up with her recently and asked her about ICT and sustainability.
1) First of all, what does sustainability in the context of Information and Communication Technology mean to you? And what do you say to those who believe that sustainability in the context of ICT4D is an unrealistic concept?
In the context where I work, sustainability means that once an external agency or company has stopped providing funding and support, an initiative or solution continues on in a way that is spurred on by local users because it’s something that is useful and/or needed by them and they find it worth investing their time/money/efforts in because the outcomes are worth achieving.
Another kind of sustainability is that which comes with learning and changing frames of mind. This type of sustainability may not be tangible, but it can be even longer lasting. If people are spurred into a new type of thinking or acting which improves their lives, and they make changes and improvements on their own without outside support and without waiting for someone to come spur them along the next time, that is also for me, sustainability.
Sustainability in ICT is not unrealistic if you start with what people have already, what they tell you they are willing to put in, and build from there.
2) Many contest that there are five realms of ICT4D sustainability: economic, political, financial, socio-cultural and environmental. Which of these do you think is the most influential to the sustainability struggle and why?
I think all 5 need to be considered when working on an initiative. Each context is different and what is simple in one place may be difficult in another. I’d say the first one to tackle is socio-cultural however. If you start with engaging users and who want to be involved and who want to use ICTs in their own development, then you’ve already got allies to help you with the other 4 struggles.
3) In 2001 the UNDP stated (in an ICT4D context) that “clearly identified development goals ... are more likely to develop effective operating models and deliver tangible results.” How do you see ICT4D implementers incorporating these development goals into their projects?
That means that ICT4D implementers would need to start with goals like health improvements, education improvements, government accountability goals or whatever, and then see what information and communications gaps exist – see how information and communication can help them achieve their goals. Then they would move to the step of seeing what tools are the best to help bridge the gaps.
It might be technology or it might not be technology. When defining all this, involving users in the discussion and learning from them what information sources they trust, what information they need, where they currently get information, how much effort or time or money they are willing to spend to bridge the gaps is vital to designing the different project phases.
4) Regarding the "Bread vs. Broadband" debate, what do you say to community leaders who fail to see the importance of ICT’s as opposed to their basic needs (hygiene, basic water, sanitation etc)?
I normally work with youth in communities, and they often see the potential of ICTs before their parents do. In many places, however, adults are also seeing the need for ICTs for their children’s education and their community’s future, and they are pushing for access.
If I were working on a program that used ICTs to achieve some other, broader goal that the community wanted to reach, I might show people how the ICT works and how it can help to see if they are interested. There would very likely be someone who steps up. If community leaders failed to see the importance of ICTs, I would listen to them and not try to push something on them that they are not interested in. They know better than I do what their priorities are. They will think about ICTs when they are ready, when they hear about it from neighbors or families and friends, and then at that point someone can support them.
5) Last but not least, what kind of impact do you see local citizens making in sustainability of projects, such has appointing a local champion or incorporating indigenous knowledge. And how do you see fit to engage the local community?
I wouldn’t do any work without engaging the local community, because I work for an organization whose methodology is community based. The community always needs to be involved and sign off and participate in any project or it won’t be successful or sustainable.
Kelechi Edozie-Anyadiegwu
I am currently an undergraduate student at Michigan State University, majoring in Media and Communication Technology with specialization's in African Studies and Information and Communication Technology for Development (ICT4D). My interests include ICT4D and Human-Computer Interaction for Development (HCI4D). I am very passionate about the ways in which ICTs can be used as a told for social and economic upliftment in the third world. My dream is to have a role in socio-economic development of African countries, to discern how greater technology adoption in Africa could aid in achieving social and economic development. I would also like to see an Africa where youth have the same life chances as their counterparts abroad. making this dream a reality calls for the mobilization of African youth, to help them build the tool that they need to enter and become successful in a globalizing economy.
How to Demystify the Internet in Rural Africa
I was in a workshop in the Upper West Region of Ghana recently. The goal was two-fold:
- to train a small group of staff, ICT teachers and local partners on social media and new technologies for communications; and
- to help them prepare for a project that will support 60 students to use arts and citizen media in youth-led advocacy around issues that youth identify.
I was planning to talk about how social media is different from traditional media, focusing on how it offers an opportunity to democratize information, and how we can support youth to use social media to reduce stereotypes about them and to bring their voices and priorities into global discussions.
But all those theories about social media being the great equalizer, the Internet allowing everyone’s voices to flourish and yadaya, don’t mean a lot unless barriers like language, electricity, gender, and financial resources are lowered and people can actually access the Internet regularly.
Mobile internet access is extremely good in this part of Ghana, but when we did a quick exercise to see what the experience levels of the group were, only half had used email or the Internet before. So I started there, rather than with my fluffy theories about democratization, voice, networks and many-to-many communications.
We got really good feedback from the participants on the workshop. Here’s how we did it:
Equipment
We used a projector, but small groups would have also been fine if there was no projector and a few computers were available. We generally use what we can pull together through our local offices, the small amount of equipment purchased with the project funds, and what the local school and partners have, and organize it however makes the most sense so that people can practice.
4-5 people per computer is fine for the workshop because people tend to teach each other and take turns. There will be some people who have more experience and who can show others how to do things, so that the facilitator can step out of the picture as soon as possible, just being available for any questions or trouble shooting.
What is Internet?
I asked the ICT teachers to explain what the Internet is, and to then try to put it into words that the youth or someone in a community who hadn’t used a computer before would be able to understand. We discussed ways in which radios, mobile phones, televisions are the same or different from the Internet.
How can you access Internet here?
We listed common ways to access Internet in the area: through a computer at an internet café or at home or work, through a mobile phone (“smart phone”), or via a mobile phone or flash-type modem connected to a computer (such as the ones that we were using at the workshop). We went through how to connect a modem to a computer to access internet via the mobile network.
Riffing off Google search
We jumped into Internet training by Googling the community’s name to see what popped up, then we followed the paths to where they led us. We found an article where the secondary school headmaster (who was participating in the workshop) had been interviewed about the needs of the school.
Everyone found it hilarious, as they didn’t know the headmaster was featured in an online article. This lead to a good discussion on consent, permission and the fact that information does go global, but it doesn’t stay global, because more and more people are able to access that same information locally too through the Internet, so you need to think carefully about what you say.
The article about the school had a comments stream. The first comment was directly related to the article, and said that the school deserved to get some help. But the comments quickly turned to politics, including accusations that a local politician was stealing tractors. Again this generated a big discussion, and again the local-global point hit home. The internet it not ‘over there’ but potentially ‘right here’. People really need to be aware of this when publishing something online or when being interviewed, photographed or filmed by someone who will publish something.
Other times when we’ve done this exercise, we haven’t found any information online about the community. In those cases, the lack of an online presence was a good catalyst to discuss why, and to motivate the community to get the skills and training to put up their own information. That is actually one of the goals of the project we are working on.
Social networks and privacy
When we Googled the name of the community, we also found a Facebook page for alums from the secondary school. That was a nice segue into social networks. I showed my Facebook page and a few others were familiar with Facebook. One colleague talked about how she had just signed up and was finding old school friends there who she hadn’t seen in years. People had a few questions such as ‘Is it free? How do you do it? Can you make it yourself? Who exactly can see it?’ So we had to enter the thorny world of privacy, hoping no one would be scared off from using Internet because of privacy issues.
One of the ICT teachers, for example, was concerned that someone could find his personal emails by Googling. I used to feel confident when I said ‘no they can’t’ but now it seems you can never be certain who can see what (thank you Facebook). I tried to explain privacy settings and that it’s important to understand how they work, suggesting they could try different things with low sensitivity information until they felt comfortable and test by Googling their own name to see if anything came up.
Online truth and safety
Another question that surfaced was ‘Is the internet true?’ This provoked a great discussion about how information comes from all sides, and that anyone can put information online. And anyone else can discuss it. It’s truth and opinions and you can’t believe everything you read, it’s not regulated, you need to find a few sources and make some judgment calls.
A participant brought up that children and youth could use Internet to find ‘bad’ things, that adults can prey on children and youth using the Internet. We discussed that teachers and parents really need to have some understanding of how Internet works. Children and youth need to know how to protect themselves on the Internet; for example, not posting personal information or information that can identify their exact location. We discussed online predators and how children and youth can stay secure, and how teachers and communities should learn more about Internet to support children and youth to stay safe.
We discussed the Internet as a place of both opportunities and risks, going back to our earlier discussions on Child Protection in this project and expanding on them. I also shared an idea I’d seen on ICT Works about how to set up the computers in a way that the teachers/instructor can see all the screens and know what kids are doing on them – this is more effective than putting filters and controls on the machines.
Speaking of controls: virus protection and flash drives
The negative impact of viruses on productivity in African countries has been covered by the media, and I enthusiastically concur. I’ve wasted many hours because someone has come in with a flash drive that infected all the computers we are using at a workshop. Our general rule is no flash drives allowed during the workshop period. I have no illusions, however, that the computers will remain flash drive free forever.
One good thing to do to reduce the risk of these autorun viruses is to disable autorun on your computer. This takes about 2 minutes. After you do that, you just have to manually access flash drives by opening My Computer from the start menu. A second trick is to create an autorun.inf file that redirects the virus and stops it from propagating on your machine. Avast is a free software that seems to catch most autorun viruses. Trend Micro doesn’t seem to do very well in West Africa.
Hands on, hands on, hands on
I cannot stress enough the importance of hands on. We try to make sure that there is a lot of free time at this kind of workshop for people to play around online. This usually means keeping the workshop space open for a couple hours after the official workshop day has ended and opening up early in the morning. People will skip lunch, come early, and stay late for an opportunity to get on-line. Those with more experience can use that time to help others. People often use this time to help each other open personal email accounts and share their favorite sites.
No getting too technical
People don’t want to listen to a bunch of theory or mechanical explanations on how things work. They don’t need to see the inside of a CPU, for example. They need to know how to make things work for them. And the only way they will figure it out is practice, trial and error, playing around. If a few people in the workshop are really curious to know the mechanics of something, they will start asking (if the facilitator is approachable and non-threatening), but most people for starters just want to know how to use the tools.
No showing off
I’ll always remember my Kenyan colleague Mativo saying that in this kind of work, a facilitator’s main role is demystifying ICTs. So that means being patient and never making anyone feel stupid for asking a question, or showing any frustration with them. If someone makes a mistake or goes down a path and doesn’t know how to get back and the facilitator has to step in to do some ‘magic’ fixing, it’s good to talk people through some of the ‘fix’ steps in a clear way as they are being done.
My friend DK over at Media Snackers said that he noticed something when working with youth vs adults on Internet training: youth will click on everything to see what happens. Adults will ask what happens and ask for permission to click. Paying close attention to learning styles and tendencies of each individual when facilitating, including those related to experience, rural or urban backgrounds, age, gender, literacy, other abilities, personality, and adjusting methodologies helps everyone learn better.
Have fun!
Lightening up the environment and making it hands on lowers people’s inhibitions and helps them have the confidence to learn by doing.
Linda Raftree originally published Demystifying ICT on her very informative blog, "Wait… What?"
Linda Raftree
PlanI am the Social Media and New Technology Advisor for the Plan West Africa Regional Office and also the ICT4D Technical Advisor for Plan USA.
7 Questions to Ask Before Adding ICTs to Your Development Project
When looking at integrating ICTs (Information and Communication Technology) into existing programs, or making an initiative go further or work better with ICTs, there is a lot to figure out before you even get started.
Over the past few months, I’ve been supporting the development of a mobile data gathering/ crowd sourcing and mapping workshop for youth in Benin. The training is part of a broader initiative to reduce violence against children.
We’ve decided to use Frontline SMS and Ushahidi as tools in the project because we think (and want to test whether) mobile data collection/ crowd sourcing incidents of violence will allow for a better understanding of what is happening in this area. We also think that geo-visualizing reports of violence against children may have an impact on decision makers and might allow them to better plan prevention and treatment programs and services.
At first I was most worried about whether we could get the technology itself set up and working, but as I started digging in, it was immediately apparent that the technology was the last thing to worry about.
The first thing to consider is probably: Why are you doing this?
Well, we all have our different reasons. But even in a worst case scenario where someone wants you to use ICTs because they are cool or you have funding for them (*not the case in the project I’m writing about, but I’ve seen a lot of this going around) you might be able to salvage the project if you ask the right questions and get the right people involved in finding the answers.
Many of the questions I’m asking myself and my colleagues now will be asked again next week when we are all together on the ground with local staff, youth and community members. I expect there will be more questions added to this list, and that a lot of our current assumptions will change. But here is the starting list that we’re working from (in no particular order, as answering one may alter answers to another one):
- What are your specific information and communication needs and goals?
- Are you working within a particular framework or project/program already?
- How is the issue you are working on currently dealt with?
- What are the parameters for information collecting? What is the local use of ICTs?
- What are the privacy and protection issues that you may run into?
- How will you close the circle and manage expectations?
- What other questions come up based on the context of your initiative and your experience?
Read the complete discussion of these questions on 7 (or more) questions to ask before adding ICTs by Linda Raftree.
Linda Raftree
PlanI am the Social Media and New Technology Advisor for the Plan West Africa Regional Office and also the ICT4D Technical Advisor for Plan USA.







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